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OVERALL STRATEGY FOR THE AMP3 PERIOD AND TOP 5 STRATEGIC OBJECTIVES
To meet present and achieve future new water quality obligations, particularly in respect of cryptosporidium requirements and achieving the interim lead standard of 25 µ g/l by 2003 with good progress towards the year 2013 standard of 10 µ g/l.
To ensure customers do not suffer supply restrictions, even during dry summer conditions.
To further improve customer perception of the Company and the water supply industry by striving to enhance customer service and publishing the Company's environmental credentials and achieving those environmental obligations agreed for inclusion in this plan.
To encourage the efficient use of water.
To maintain the Company's position at the water industry efficiency frontier. The strategy is supported by the evidence of research conducted by the Company in which customers identified water quality and security of supply as priority areas for investment. |